Bill Keyworth,

VP Global Research, IDC.

Leveraging over 25 years of successfully defining technology and market trends within the IT service management industry, Bill has established a reputation as one of the more credible and consistent voices in maximizing business value from IT operations. Bill translates that market perspective into success criteria for user’s IT management initiatives and as editor-in-chief for BSMreview.com, he initiated a thought leadership website for IT service management’s role in successful business initiatives. He holds a B.S from Brigham Young University’s Marriot School of Management and an MBA from Babson College.